Mama's Best
Mama's Best is a family-owned company that creates handcrafted sauces and spreads using farm-fresh ingredients and recipes passed down through generations. The brand needed an identity that would capture both their authentic heritage and the fiery kick of their recipes while standing out in the specialty food market.
Type
Brand Identity, Logo Design
Date
June 2024
Service
Graphic Design
Client
Mama's Best
Synopsis
The visual identity centres around a distinctive fire-breathing wolf illustration that establishes brand personality while directly referencing the heat of their signature serrano peppers. The clean, vibrant illustrative style creates a memorable and approachable brand character that differentiates Mama's Best in the marketplace and fosters authentic customer connection.
Client
